There is no doubt about the many benefits a Google + account can provide to any kind of small business. This explains why most entrepreneurs take the time to study the different strategies in getting increased followers for their G+ business pages.
Do you need to upsurge your exposure on G+? Chew on the insights listed below.
Blog using your G+ page. If you have a blog section in your business website, treat your G+ page as an extension of it. Write ‘mini’ blog posts on it regularly. You can write using your own style but make sure that you are writing good content. Remember that Google values quality content. Match your text with great visuals. These can be images, videos or a combination of both. These can make your G+ page posts more searchable.
Create a personal G+ page. This can hold all your other posts pertaining to your different interests. Keep your business G+ page strictly for business stuff. Nonetheless, you can use your personal profile to share a link to your business site or G+ page.
Follow businesses and important people in your niche. By doing so, you can expect those you have added to your circles to follow you back. You need not worry about hooking up with fake profiles because they are less likely to appear in G+ compared to Facebook.
Know the trending topics in your niche. Are you updated with what users are talking about in your niche? If you’re not, you should be! Perhaps, they are posting questions to which you have answers. Be bold in sharing relevant content that can uplift the image of your brand. Also, make your content timely and present it in a way that it can attract more viewers.